Compare · 2 funds side by side · dividends reinvested

DIVL and SPY

DIVLMadison Funds×SPYSPDR×

Versus in desk

Story of the two · Growth5Y$10,000 five years agoDividends reinvested · both on one scale$17,099SPY · best of the two

02 / 04

DIVL and SPY, Ranked

Today

FundFeeYieldYTD1 year3 yrs · yr5 yrs · yrWorst dropVolatilityAssetsAvg rank

Madison Dividend Value ETFIncome · Dividend stocks0.65%1.73%+15.4%+18.9%+15.0%[…]−6.9%11.0%$64M1.3

State Street SPDR S&P 500 ETFLow-Cost Core · S&P 5000.09%1.03%+8.3%+9.7%+22.0%+11.3%−8.9%13.6%$805B1.6

Rank among the two1st → 2ndFee, drop and volatility: lower ranks higherAvg rank: mean of the 8 ranks · 1 is best

End-of-day Nov 5, 2026 · returns include dividends · since: DIVL 2023 · SPY 1993

Head to Head

Swap sides Versus in desk

Head to Head

Madison Dividend Value ETF · $64M[…]

DIVL

SPY

State Street SPDR S&P 500 ETF · $805B$17,099

$10,000 five years ago, dividends reinvested · they hold 12.4% in common

DIVLMeasureSPY

+15.4%Year to dateJan 1 → Nov 5+8.3%

+18.9%1 yearTotal return+9.7%

+15.0%3 years · per year$10,000 became $15,228 · $18,174+22.0%

[…]5 years · per year$10,000 became […] · $17,099+11.3%

0.65%Expense ratio$65 · $9 a year on $10k · lower is better0.09%

1.73%Trailing 12-mo yield$173 · $103 a year on $10k1.03%

−6.9%Worst dropSmaller is better−8.9%

11.0%VolatilityLower is calmer13.6%

DIVLSPY Winner of the row, in its colourEach row: the bigger of the two fills its side

5–2DIVL wins

End-of-day Nov 5, 2026 · returns include dividends · 3Y and 5Y figures are per-year returns

More Ways to See the Pairs

DIVL vs SPY: Top 5 Holdings

Today

DIVL

23.3%in top 5

SPY

in top 527.7%

DIVLStockSPY

not top 5AAPL7.7%

not top 5NVDA7.3%

not top 5MSFT6.2%

5.4%JNJnot top 5

5.0%CVXnot top 5

4.9%XOMnot top 5

4.0%CMEnot top 5

not top 5AMZN3.9%

3.9%ABBVnot top 5

not top 5GOOGL2.6%

Held in common12.4%

End-of-day Nov 5, 2026 · share of each fund

DIVL vs SPY Returns, Every Period

Madison FundsDIVL

+18.9%

past year

SPYSPDR

+9.7%

past year

DIVLSPYFaded: behind in that period

2–1DIVL wins

End-of-day Nov 5, 2026 · dividends in · faded = behind in that period

Income vs Core: DIVL vs SPY

YTD

Madison FundsDIVL

+15.4%

SPYSPDR

+8.3%

+15.4%Year to date+8.3%

−6.9%Worst drop · 1Y−8.9%

11.0%Volatility · 1Y13.6%

1.7%Yield1.0%

$63.8MAssets$805B

4–0DIVL wins

End-of-day Nov 5, 2026 · smaller drop and lower volatility win

Cost, Income and Risk

Fees: DIVL, SPY

Today

0.09%lowest, SPY

FundExpense ratioFee$10k

SPY0.09%$9

DIVL0.65%$65

End-of-day Nov 5, 2026 · fee on $10,000 a year

Yields: DIVL, SPY

1.73%highest, DIVL

FundTrailing yieldYield$10k

DIVL1.73%$173

SPY1.03%$103

End-of-day Nov 5, 2026 · trailing 12-month yield

Income After Fees on $10,000

$108most kept, DIVL

DIVL$173 − $65 = $108

SPY$103 − $9 = $94

KeptFee

End-of-day Nov 5, 2026 · yield in dollars minus the fee

Overlap: DIVL, SPY

Today

12.4%most shared, DIVL and SPY

DIVLSPY

DIVL—12.4%

SPY12.4%—

End-of-day Nov 5, 2026 · share held in common · outlined: the pair in versus

Return vs Bumpiness: 2 ETFs

+18.9%DIVL, at 11.0% volatility

DIVLWorst drop−6.9%11.0% vol

SPYWorst drop−8.9%13.6% vol

End-of-day Nov 5, 2026 · up and left is better

Paid More vs Made More

YTD

DIVLSPY

+15.4%Year to date+8.3%

1.7%Yield1.0%

+18.9%Past year+9.7%

0.65%Fee0.09%

3–1DIVL wins

End-of-day Nov 5, 2026

Popular Pairs Near These Two

SPYM vs SPY

YTD

SPDRSPYM

+8.4%

SPYSPDR

+8.3%

+8.4%Year to date+8.3%

1.1%Yield1.0%

$182BAssets$805B

2–0SPYM wins

End-of-day Nov 5, 2026

SCHD vs VIG

YTD

SchwabSCHD

+32.3%

VIGVanguard

+12.5%

+32.3%Year to date+12.5%

3.0%Yield1.5%

$123BAssets$109B

2–0SCHD wins

End-of-day Nov 5, 2026

JEPQ vs JEPI

YTD

J.P. MorganJEPQ

+8.5%

JEPIJ.P. Morgan

+5.2%

+8.5%Year to date+5.2%

12.2%Yield8.1%

$42.1BAssets$46.1B

2–0JEPQ wins

End-of-day Nov 5, 2026