Compare · 3 funds side by side · dividends reinvested

DMAX, SFLR and BUFD

DMAXiShares×SFLRInnovator×BUFDFirst Trust×

02 / 04

Search ETFs and stocks

Story of the three · Growth5Y$10,000 five years agoDividends reinvested · all three on one scale$14,358BUFD · best of the three

Story of the three · IncomeMost incomeDMAX · 1.13% · $113 a year on $10k

Story of the three · RiskSmallest drop

DMAX, SFLR and BUFD, Ranked

Today

FundFeeYieldYTD1 year3 yrs · yr5 yrs · yrWorst dropVolatilityAssetsAvg rank

FT Vest Laddered Deep Buffer ETFDefined Outcome · Buffer0.10%0.00%+7.8%+9.2%+12.3%+7.5%−3.4%5.9%$2.2B1.6

iShares Large Cap Max Buffer Dec ETFDefined Outcome · Buffer0.53%1.13%+4.9%+6.2%[…][…]−1.4%2.4%$128M1.7

Innovator Equity Managed Floor ETFDefined Outcome · Hedged equity0.89%0.24%+5.8%+6.0%+15.3%[…]−6.8%10.8%$2.2B2.4

Rank among the three1st → 3rdFee, drop and volatility: lower ranks higherAvg rank: mean of the 8 ranks · 1 is best

End-of-day Nov 11, 2026 · returns include dividends · since: DMAX 2024 · SFLR 2022 · BUFD 2021

Head to Head

Swap sides Versus in desk

Head to Head

5Y

iShares Large Cap Max Buffer Dec ETF · $128M[…]

DMAX

SFLR

Innovator Equity Managed Floor ETF · $2.2B[…]

$10,000 five years ago, dividends reinvested · they hold 0.0% in common

DMAX

More Ways to See the Pairs

DMAX vs SFLR: Top 5 Holdings

Today

DMAX

103.0%in top 5

SFLR

in top 526.3%

DMAXStockSFLR

103.0%IVVnot top 5

not top 5AAPL7.8%

not top 5NVDA6.0%

not top 5MSFT5.9%

not top 5AMZN4.2%

Cost, Income and Risk

Fees: DMAX, SFLR, BUFD

Today

0.10%lowest, BUFD

FundExpense ratioFee$10k

BUFD0.10%$10

DMAX0.53%$53

SFLR0.89%$89

End-of-day Nov 11, 2026 · fee on $10,000 a year

Yields: DMAX, SFLR, BUFD

Popular Pairs Near These Three

SCHD vs VIG

YTD

SchwabSCHD

+34.6%

VIGVanguard

+16.0%

+34.6%Year to date+16.0%

2.9%Yield1.4%

$123BAssets$109B

2–0SCHD wins

End-of-day Nov 11, 2026

JEPQ vs JEPI

YTD

J.P. MorganJEPQ

+8.1%

JEPIJ.P. Morgan

+8.6%

SPYM vs SPY

YTD

SPDRSPYM

+12.4%

SPYSPDR

+12.3%

Measure

SFLR

+4.9%Year to dateJan 1 → Nov 11+5.8%

+6.2%1 yearTotal return+6.0%

[…]3 years · per year$10,000 became […] · $15,345+15.3%

[…]5 years · per year[…]

0.53%Expense ratio$53 · $89 a year on $10k · lower is better0.89%

1.13%Trailing 12-mo yield$113 · $24 a year on $10k0.24%

−1.4%Worst dropSmaller is better−6.8%

2.4%VolatilityLower is calmer10.8%

DMAXSFLR Winner of the row, in its colourEach row: the bigger of the two fills its side

5–1DMAX wins

End-of-day Nov 11, 2026 · returns include dividends · 3Y and 5Y figures are per-year returns

not top 5GOOGL2.4%

Held in common0.0%

End-of-day Nov 11, 2026 · share of each fund

DMAX vs SFLR Returns, Every Period

1Y

iSharesDMAX

+6.2%

past year

SFLRInnovator

+6.0%

past year

DMAXSFLRFaded: behind in that period

1–1Level

End-of-day Nov 11, 2026 · dividends in · faded = behind in that period

DMAX vs SFLR

YTD

iSharesDMAX

+4.9%

SFLRInnovator

+5.8%

+4.9%Year to date+5.8%

−1.4%Worst drop · 1Y−6.8%

2.4%Volatility · 1Y10.8%

1.1%Yield0.2%

$128MAssets$2.2B

3–1DMAX wins

End-of-day Nov 11, 2026 · smaller drop and lower volatility win

1Y

1.13%highest, DMAX

FundTrailing yieldYield$10k

DMAX1.13%$113

SFLR0.24%$24

BUFD0.00%$0

End-of-day Nov 11, 2026 · trailing 12-month yield

Income After Fees on $10,000

1Y

$60most kept, DMAX

DMAX$113 − $53 = $60

BUFD$0 − $10 = −$10

SFLR$24 − $89 = −$65

KeptFee

End-of-day Nov 11, 2026 · yield in dollars minus the fee

Overlap: DMAX, SFLR, BUFD

Today

0.0%most shared, DMAX and SFLR

DMAXSFLRBUFD

DMAX—0.0%0.0%

SFLR0.0%—0.0%

BUFD0.0%0.0%—

End-of-day Nov 11, 2026 · share held in common · outlined: the pair in versus

Return vs Bumpiness: 3 ETFs

1Y

+9.2%BUFD, at 5.9% volatility

DMAXWorst drop−1.4%2.4% vol

BUFDWorst drop−3.4%5.9% vol

SFLRWorst drop−6.8%10.8% vol

End-of-day Nov 11, 2026 · up and left is better

Paid More vs Made More

YTD

DMAXBUFD

+4.9%Year to date+7.8%

1.1%Yield0.0%

+6.2%Past year+9.2%

0.53%Fee0.10%

3–1BUFD wins

End-of-day Nov 11, 2026

+8.1%Year to date+8.6%

12.2%Yield7.8%

$42.0BAssets$46.6B

1–1level

End-of-day Nov 11, 2026

+12.4%Year to date+12.3%

1.0%Yield1.0%

$183BAssets$792B

1–0SPYM wins

End-of-day Nov 11, 2026

Loading…

DMAX, SFLR and BUFD

Head to Head

More Ways to See the Pairs

Cost, Income and Risk

Popular Pairs Near These Three