Compare · 2 funds side by side · dividends reinvested

HEQQ and SFLR

HEQQJ.P. Morgan×SFLRInnovator×
$50HEQQ$89SFLR0.50%HEQQ · $50 a year on $10kSFLR · $89 a yearStory of the two · CostLowest cost
01 / 03

HEQQ and SFLR, Ranked

Today
FundFeeYieldYTD1 year3 yrs · yr5 yrs · yrWorst dropVolatilityAssetsAvg rank
Innovator Equity Managed Floor ETFDefined Outcome · Hedged equity0.89%0.24%+6.7%+6.6%+16.7%[…]−6.8%10.0%$2.2B1.1
JPMorgan Nasdaq Hedged Equity Laddered Overlay ETFDefined Outcome · Hedged equity0.50%0.17%+3.0%+3.1%[…][…]−7.7%10.3%$30M1.8
Rank among the two1st → 2ndFee, drop and volatility: lower ranks higherAvg rank: mean of the 8 ranks · 1 is best
End-of-day Nov 4, 2026 · returns include dividends · since: HEQQ 2025 · SFLR 2022
@TheETFTracker·theetftracker.com

Head to Head

5Y
JPMorgan Nasdaq Hedged Equity Laddered Overlay ETF · $30M[…]
HEQQ
SFLR
Innovator Equity Managed Floor ETF · $2.2B[…]

$10,000 five years ago, dividends reinvested · they hold 48.8% in common

HEQQMeasureSFLR
+3.0%Year to dateJan 1 → Nov 4+6.7%
+3.1%1 yearTotal return+6.6%
[…]3 years · per year$10,000 became […] · $15,874+16.7%
[…]5 years · per year[…]
0.50%Expense ratio$50 · $89 a year on $10k · lower is better0.89%
0.17%Trailing 12-mo yield$17 · $24 a year on $10k0.24%
−7.7%Worst dropSmaller is better−6.8%
10.3%VolatilityLower is calmer10.0%
HEQQSFLR Winner of the row, in its colourEach row: the bigger of the two fills its side
1–5SFLR wins
End-of-day Nov 4, 2026 · returns include dividends · 3Y and 5Y figures are per-year returns
@TheETFTracker·theetftracker.com

More Ways to See the Pairs

HEQQ vs SFLR: Top 5 Holdings

Today
HEQQ
33.9%in top 5
in top 527.1%
HEQQStockSFLR
8.7%NVDA7.5%
8.1%AAPL7.5%
7.1%MSFT5.7%
5.0%MUnot top 5
5.0%GOOGnot top 5
not top 5AMZN3.8%
not top 5GOOGL2.5%
Held in common48.8%
End-of-day Nov 4, 2026 · share of each fund
@TheETFTracker·theetftracker.com

HEQQ vs SFLR Returns, Every Period

1Y
J.P. MorganHEQQ
+3.1%
past year
SFLRInnovator
+6.6%
past year
0%+5%+10%+3.0%+6.7%YTD+3.1%+6.6%1 year
HEQQSFLRFaded: behind in that period
0–2SFLR wins
End-of-day Nov 4, 2026 · dividends in · faded = behind in that period
@TheETFTracker·theetftracker.com

HEQQ vs SFLR

YTD
J.P. MorganHEQQ
+3.0%
SFLRInnovator
+6.7%
Jan 1Nov 4+3.0%+6.7%
+3.0%Year to date+6.7%
−7.7%Worst drop · 1Y−6.8%
10.3%Volatility · 1Y10.0%
0.2%Yield0.2%
$29.8MAssets$2.2B
3–0SFLR wins
End-of-day Nov 4, 2026 · smaller drop and lower volatility win
@TheETFTracker·theetftracker.com

Cost, Income and Risk

Fees: HEQQ, SFLR

Today
0.50%lowest, HEQQ
FundExpense ratioFee$10k
HEQQ0.50%$50
SFLR0.89%$89
End-of-day Nov 4, 2026 · fee on $10,000 a year
@TheETFTracker·theetftracker.com

Yields: HEQQ, SFLR

1Y
0.24%highest, SFLR
FundTrailing yieldYield$10k
SFLR0.24%$24
HEQQ0.17%$17
End-of-day Nov 4, 2026 · trailing 12-month yield
@TheETFTracker·theetftracker.com

Income After Fees on $10,000

1Y
−$33most kept, HEQQ
HEQQ$17 − $50 = −$33
SFLR$24 − $89 = −$65
KeptFee
End-of-day Nov 4, 2026 · yield in dollars minus the fee
@TheETFTracker·theetftracker.com

Overlap: HEQQ, SFLR

Today
48.8%most shared, HEQQ and SFLR
HEQQSFLR
HEQQ—48.8%
SFLR48.8%—
End-of-day Nov 4, 2026 · share held in common · outlined: the pair in versus
@TheETFTracker·theetftracker.com

Return vs Bumpiness: 2 ETFs

1Y
+6.6%SFLR, at 10.0% volatility
0%+2%+4%+6%+8%7.5%10%12.5%Volatility · 1 year → bumpierSFLR +6.6%HEQQ +3.1%
SFLRWorst drop−6.8%10.0% vol
HEQQWorst drop−7.7%10.3% vol
End-of-day Nov 4, 2026 · up and left is better
@TheETFTracker·theetftracker.com

Paid More vs Made More

YTD
Jan 1Nov 4+6.7%+3.0%
+6.7%Year to date+3.0%
0.2%Yield0.2%
+6.6%Past year+3.1%
0.89%Fee0.50%
2–1SFLR wins
End-of-day Nov 4, 2026
@TheETFTracker·theetftracker.com

Popular Pairs Near These Two

SCHD vs VIG

YTD
SchwabSCHD
+35.3%
VIGVanguard
+16.4%
Jan 1Nov 4+35.3%+16.4%
+35.3%Year to date+16.4%
2.9%Yield1.4%
$121BAssets$109B
2–0SCHD wins
End-of-day Nov 4, 2026
@TheETFTracker·theetftracker.com

JEPQ vs JEPI

YTD
J.P. MorganJEPQ
+8.5%
JEPIJ.P. Morgan
+8.8%
Jan 1Nov 4+8.5%+8.8%
+8.5%Year to date+8.8%
12.2%Yield7.8%
$41.8BAssets$46.0B
1–1level
End-of-day Nov 4, 2026
@TheETFTracker·theetftracker.com

SPYM vs SPY

YTD
SPDRSPYM
+13.4%
SPYSPDR
+13.3%
Jan 1Nov 4+13.4%+13.3%
+13.4%Year to date+13.3%
1.0%Yield1.0%
$185BAssets$798B
1–0SPYM wins
End-of-day Nov 4, 2026
@TheETFTracker·theetftracker.com