Compare · 3 funds side by side · dividends reinvested

IVV, GEND and VOO

IVViShares×GENDGenter Capital×VOOVanguard×

Story of the three · Growth5Y$10,000 five years agoDividends reinvested · all three on one scale$17,545IVV · best of the three

02 / 04

IVV, GEND and VOO, Ranked

Today

FundFeeYieldYTD1 year3 yrs · yr5 yrs · yrWorst dropVolatilityAssetsAvg rank

Genter Capital Dividend Income ETFIncome · Dividend stocks0.38%2.86%+21.6%+25.9%[…][…]−6.3%11.2%$7M1.3

iShares Core S&P 500 ETFLow-Cost Core · S&P 5000.03%1.11%+11.3%+13.6%+22.0%+11.9%−8.9%13.8%$875B1.8

Vanguard S&P 500 ETFLow-Cost Core · S&P 5000.03%1.07%+11.3%+13.6%+22.0%+11.9%−8.9%13.7%$1.00T2.4

Rank among the three1st → 3rdFee, drop and volatility: lower ranks higherAvg rank: mean of the 8 ranks · 1 is best

End-of-day Nov 9, 2026 · returns include dividends · since: IVV 2000 · GEND 2025 · VOO 2010

Head to Head

Swap sides Versus in desk

Head to Head

iShares Core S&P 500 ETF · $875B$17,545

IVV

GEND

Genter Capital Dividend Income ETF · $7M[…]

$10,000 five years ago, dividends reinvested · they hold 9.5% in common

IVVMeasureGEND

+11.3%Year to dateJan 1 → Nov 9+21.6%

+13.6%1 yearTotal return+25.9%

+22.0%3 years · per year$10,000 became $18,159 · […][…]

+11.9%5 years · per year$10,000 became $17,545 · […][…]

0.03%Expense ratio$3 · $38 a year on $10k · lower is better0.38%

1.11%Trailing 12-mo yield$111 · $286 a year on $10k2.86%

−8.9%Worst dropSmaller is better−6.3%

13.8%VolatilityLower is calmer11.2%

IVVGEND Winner of the row, in its colourEach row: the bigger of the two fills its side

1–5GEND wins

End-of-day Nov 9, 2026 · returns include dividends · 3Y and 5Y figures are per-year returns

More Ways to See the Pairs

IVV vs GEND: Top 5 Holdings

Today

IVV

27.8%in top 5

GEND

in top 522.1%

IVVStockGEND

7.9%AAPLnot top 5

7.1%NVDAnot top 5

6.2%MSFTnot top 5

not top 5ACN5.8%

not top 5NTRS4.3%

not top 5MO4.2%

4.0%AMZNnot top 5

not top 5CVX4.0%

not top 5MRK3.8%

2.6%GOOGLnot top 5

Held in common9.5%

End-of-day Nov 9, 2026 · share of each fund

IVV vs GEND Returns, Every Period

iSharesIVV

+13.6%

past year

GENDGenter Capital

+25.9%

past year

IVVGENDFaded: behind in that period

0–2GEND wins

End-of-day Nov 9, 2026 · dividends in · faded = behind in that period

Core vs Income: IVV vs GEND

YTD

iSharesIVV

+11.3%

GENDGenter Capital

+21.6%

+11.3%Year to date+21.6%

−8.9%Worst drop · 1Y−6.3%

13.8%Volatility · 1Y11.2%

1.1%Yield2.9%

$875BAssets$7.4M

4–0GEND wins

End-of-day Nov 9, 2026 · smaller drop and lower volatility win

Cost, Income and Risk

Fees: IVV, GEND, VOO

Today

0.03%lowest, IVV

FundExpense ratioFee$10k

IVV0.03%$3

VOO0.03%$3

GEND0.38%$38

End-of-day Nov 9, 2026 · fee on $10,000 a year

Yields: IVV, GEND, VOO

2.86%highest, GEND

FundTrailing yieldYield$10k

GEND2.86%$286

IVV1.11%$111

VOO1.07%$107

End-of-day Nov 9, 2026 · trailing 12-month yield

Income After Fees on $10,000

$248most kept, GEND

GEND$286 − $38 = $248

IVV$111 − $3 = $108

VOO$107 − $3 = $104

KeptFee

End-of-day Nov 9, 2026 · yield in dollars minus the fee

Overlap: IVV, GEND, VOO

Today

92.7%most shared, IVV and VOO

IVVGENDVOO

IVV—9.5%92.7%

GEND9.5%—8.7%

VOO92.7%8.7%—

End-of-day Nov 9, 2026 · share held in common · outlined: the pair in versus

Return vs Bumpiness: 3 ETFs

+25.9%GEND, at 11.2% volatility

GENDWorst drop−6.3%11.2% vol

VOOWorst drop−8.9%13.7% vol

IVVWorst drop−8.9%13.8% vol

End-of-day Nov 9, 2026 · up and left is better

Paid More vs Made More

YTD

GENDIVV

+21.6%Year to date+11.3%

2.9%Yield1.1%

+25.9%Past year+13.6%

0.38%Fee0.03%

3–1GEND wins

End-of-day Nov 9, 2026

Popular Pairs Near These Three

SPYM vs SPY

YTD

SPDRSPYM

+11.3%

SPYSPDR

+11.2%

+11.3%Year to date+11.2%

1.0%Yield1.0%

$179BAssets$778B

1–0SPYM wins

End-of-day Nov 9, 2026

SCHD vs VIG

YTD

SchwabSCHD

+33.2%

VIGVanguard

+14.8%

+33.2%Year to date+14.8%

3.0%Yield1.5%

$122BAssets$109B

2–0SCHD wins

End-of-day Nov 9, 2026

JEPQ vs JEPI

YTD

J.P. MorganJEPQ

+6.6%

JEPIJ.P. Morgan

+7.5%

+6.6%Year to date+7.5%

12.4%Yield7.9%

$40.7BAssets$45.2B

1–1level

End-of-day Nov 9, 2026