Compare · 2 funds side by side · dividends reinvested

LOGO and DGRO

LOGOAlpha Brands×DGROiShares×

Versus in desk

Story of the two · Growth5Y$10,000 five years agoDividends reinvested · both on one scale$16,835DGRO · best of the two

02 / 04

LOGO and DGRO, Ranked

Today

FundFeeYieldYTD1 year3 yrs · yr5 yrs · yrWorst dropVolatilityAssetsAvg rank

iShares Core Dividend Growth ETFIncome · Dividend stocks0.08%1.87%+16.6%+20.3%+20.7%+11.0%−6.5%10.2%$44.7B1.0

Alpha Brands Consumption Leaders ETFUnsorted0.69%0.00%−7.2%−8.6%[…][…]−14.3%16.7%$32M2.0

Rank among the two1st → 2ndFee, drop and volatility: lower ranks higherAvg rank: mean of the 8 ranks · 1 is best

End-of-day Nov 6, 2026 · returns include dividends · since: LOGO 2025 · DGRO 2014

Head to Head

Swap sides Versus in desk

Head to Head

Alpha Brands Consumption Leaders ETF · $32M[…]

LOGO

DGRO

iShares Core Dividend Growth ETF · $44.7B$16,835

$10,000 five years ago, dividends reinvested · they hold 14.3% in common

LOGOMeasureDGRO

−7.2%Year to dateJan 1 → Nov 6+16.6%

−8.6%1 yearTotal return+20.3%

[…]3 years · per year$10,000 became […] · $17,593+20.7%

[…]5 years · per year$10,000 became […] · $16,835+11.0%

0.69%Expense ratio$69 · $8 a year on $10k · lower is better0.08%

0.00%Trailing 12-mo yield$0 · $187 a year on $10k1.87%

−14.3%Worst dropSmaller is better−6.5%

16.7%VolatilityLower is calmer10.2%

LOGODGRO Winner of the row, in its colourEach row: the bigger of the two fills its side

0–6DGRO wins

End-of-day Nov 6, 2026 · returns include dividends · 3Y and 5Y figures are per-year returns

More Ways to See the Pairs

LOGO vs DGRO: Top 5 Holdings

Today

LOGO

20.1%in top 5

DGRO

in top 515.0%

LOGOStockDGRO

4.8%AMZNnot top 5

4.6%LLYnot top 5

3.8%AAPL3.1%

3.5%SPOTnot top 5

3.3%MNSTnot top 5

not top 5MSFT3.2%

not top 5ABBV3.0%

not top 5XOM3.0%

not top 5JNJ2.8%

Held in common14.3%

End-of-day Nov 6, 2026 · share of each fund

LOGO vs DGRO Returns, Every Period

Alpha BrandsLOGO

−8.6%

past year

DGROiShares

+20.3%

past year

LOGODGROFaded: behind in that period

0–2DGRO wins

End-of-day Nov 6, 2026 · dividends in · faded = behind in that period

Unsorted vs Income: LOGO vs DGRO

YTD

Alpha BrandsLOGO

−7.2%

DGROiShares

+16.6%

−7.2%Year to date+16.6%

−14.3%Worst drop · 1Y−6.5%

16.7%Volatility · 1Y10.2%

0.0%Yield1.9%

$31.6MAssets$44.7B

4–0DGRO wins

End-of-day Nov 6, 2026 · smaller drop and lower volatility win

Cost, Income and Risk

Fees: LOGO, DGRO

Today

0.08%lowest, DGRO

FundExpense ratioFee$10k

DGRO0.08%$8

LOGO0.69%$69

End-of-day Nov 6, 2026 · fee on $10,000 a year

Yields: LOGO, DGRO

1.87%highest, DGRO

FundTrailing yieldYield$10k

DGRO1.87%$187

LOGO0.00%$0

End-of-day Nov 6, 2026 · trailing 12-month yield

Income After Fees on $10,000

$179most kept, DGRO

DGRO$187 − $8 = $179

LOGO$0 − $69 = −$69

KeptFee

End-of-day Nov 6, 2026 · yield in dollars minus the fee

Overlap: LOGO, DGRO

Today

14.3%most shared, LOGO and DGRO

LOGODGRO

LOGO—14.3%

DGRO14.3%—

End-of-day Nov 6, 2026 · share held in common · outlined: the pair in versus

Return vs Bumpiness: 2 ETFs

+20.3%DGRO, at 10.2% volatility

DGROWorst drop−6.5%10.2% vol

LOGOWorst drop−14.3%16.7% vol

End-of-day Nov 6, 2026 · up and left is better

Paid More vs Made More

YTD

DGROLOGO

+16.6%Year to date−7.2%

1.9%Yield0.0%

+20.3%Past year−8.6%

0.08%Fee0.69%

4–0DGRO wins

End-of-day Nov 6, 2026

Popular Pairs Near These Two

SCHD vs VIG

YTD

SchwabSCHD

+31.4%

VIGVanguard

+12.1%

+31.4%Year to date+12.1%

3.0%Yield1.5%

$120BAssets$109B

2–0SCHD wins

End-of-day Nov 6, 2026

DGRO vs VIG

YTD

iSharesDGRO

+16.6%

VIGVanguard

+12.1%

+16.6%Year to date+12.1%

1.9%Yield1.5%

$44.7BAssets$109B

2–0DGRO wins

End-of-day Nov 6, 2026

JEPQ vs JEPI

YTD

J.P. MorganJEPQ

+3.2%

JEPIJ.P. Morgan

+5.3%

+3.2%Year to date+5.3%

12.8%Yield8.1%

$40.7BAssets$45.2B

1–1level

End-of-day Nov 6, 2026