DIVS vs VOO

ADIVS

BVOO

Measures won2–4VOO wins · of 6 · 5Y

$10,000 · 5Y$17,177VOO · IVV $17,177

Lowest cost0.03%VOO · $3 on $10k

Most income2.72%DIVS · $272 on $10k

Smallest drop−8.9%IVV · worst fall in 1Y

Held in common14.3%DIVS and VOO

DIVS

VOO

Guinness Atkinson Dividend Builder ETF · $39MVanguard S&P 500 ETF · $1.00T

+16.5%3 years · per year$15,823 · $18,079+21.8%

+9.6%5 years · per year$15,845 · $17,177+11.4%

0.98%Expense ratio$98 · $3 on $10k · lower wins0.03%

2.72%12-mo yield$272 · $110 on $10k1.10%

−10.6%Worst dropSmaller wins−8.9%

11.1%VolatilityLower wins13.5%

2–4VOO wins

$10,000 · 5 yearsAll three, one scale

Shared top holdingsDIVS · VOO

3.7%MSFT5.8%

2.8%NVDA8.4%

3.1%AVGO2.5%

2.8%JNJ1.0%

Held in common14.3%

End-of-day Nov 6, 2026 · $10,000 5 years ago, dividends reinvested · ● winner of the row · each row scaled to the bigger of the two

All Three

5Y3 funds

#
1	BVOO	Vanguard S&P 500 ETFRead Desk	0.03%	1.10%	+0.3%	+8.7%	+9.8%	+21.8%	+11.4%	−8.9%	$1.00T
2	IVV	iShares Core S&P 500 ETFRead Desk	0.03%	1.14%	+0.3%	+8.7%	+9.8%	+21.8%	+11.4%	−8.9%	$852.9B
3	ADIVS	Guinness Atkinson Dividend Builder ETFRead Desk	0.98%	2.72%	−0.8%	+13.0%	+15.2%	+16.5%	+9.6%	−10.6%	$39M

End-of-day Nov 6, 2026 · total return, dividends in · 3Y and 5Y per year · A and B = the pair in versus

All Three

5Y3 funds

#
1	BVOO	Vanguard S&P 500 ETFRead Desk	0.03%	1.10%	+0.3%	+8.7%	+9.8%	+21.8%	+11.4%	−8.9%	$1.00T
2	IVV	iShares Core S&P 500 ETFRead Desk	0.03%	1.14%	+0.3%	+8.7%	+9.8%	+21.8%	+11.4%	−8.9%	$852.9B
3	ADIVS	Guinness Atkinson Dividend Builder ETFRead Desk	0.98%	2.72%	−0.8%	+13.0%	+15.2%	+16.5%	+9.6%	−10.6%	$39M

End-of-day Nov 6, 2026 · total return, dividends in · 3Y and 5Y per year · A and B = the pair in versus

Cards for this view

DIVS vs VOO

DIVS

Guinness Atkinson Dividend Builder

$15,845

VOO

Vanguard S&P 500

$17,177

MeasureDIVSVOO

Fee0.98%0.03%

Cost on $10k a year$98$3

Yield2.72%1.10%

5 years, per year+9.6%+11.4%

3 years, per year+16.5%+21.8%

Worst drop · 1Y−10.6%−8.9%

Volatility · 1Y11.1%13.5%

4–2measures won
VOO first

14.3%

holdings shared

Nov 6, 2026 · $10,000 five years ago, dividends reinvested

SPYM vs SPY

YTD

SPDRSPYM

+8.8%

SPYSPDR

+8.7%

+8.8%Year to date+8.7%

1.1%Yield1.0%

$178BAssets$778B

2–0SPYM wins

End-of-day Nov 6, 2026

SCHD vs VIG

YTD

SchwabSCHD

+31.4%

VIGVanguard

+12.1%

+31.4%Year to date+12.1%

3.0%Yield1.5%

$120BAssets$109B

2–0SCHD wins

End-of-day Nov 6, 2026

JEPQ vs JEPI

YTD

J.P. MorganJEPQ

+3.2%

JEPIJ.P. Morgan

+5.3%

+3.2%Year to date+5.3%

12.8%Yield8.1%

$40.7BAssets$45.2B

1–1level

End-of-day Nov 6, 2026

Overlap: DIVS, VOO, IVV

Today

92.2%most shared, VOO and IVV

DIVSVOOIVV

DIVS—14.3%14.5%

VOO14.3%—92.2%

IVV14.5%92.2%—

End-of-day Nov 6, 2026 · share held in common · outlined: the pair in versus

Income After Fees on $10,000

$174most kept, DIVS

DIVS$272 − $98 = $174

IVV$114 − $3 = $111

VOO$110 − $3 = $107

KeptFee

End-of-day Nov 6, 2026 · yield in dollars minus the fee