LOGO vs VIG

ALOGO

BVIG

Measures won0–4VIG wins · of 6 · 5Y

$10,000 · 5Y$17,005VIG

Lowest cost0.04%VIG · $4 on $10k

Most income1.44%VIG · $144 on $10k

Smallest drop−7.9%VIG · worst fall in 1Y

Held in common19.9%LOGO and VIG

LOGO

VIG

Alpha Brands Consumption Leaders ETF · $32MVanguard Dividend Appreciation ETF · $109B

[…]3 years · per year[…] · $17,533+20.6%

[…]5 years · per year[…] · $17,005+11.2%

0.69%Expense ratio$69 · $4 on $10k · lower wins0.04%

0.00%12-mo yield$0 · $144 on $10k1.44%

−14.8%Worst dropSmaller wins−7.9%

16.2%VolatilityLower wins10.2%

0–4VIG wins

$10,000 · 5 yearsOne scale

Shared top holdingsLOGO · VIG

4.6%LLY4.1%

3.5%AAPL4.9%

2.8%MSFT4.9%

1.9%AVGO4.3%

Held in common19.9%

End-of-day Nov 4, 2026 · $10,000 5 years ago, dividends reinvested · ● winner of the row · each row scaled to the bigger of the two

Both

5Y2 funds

#			Trend
1	BVIG	Vanguard Dividend Appreciation ETFRead Desk		0.04%	1.44%	+2.1%	+16.4%	+18.9%	+20.6%	+11.2%	−7.9%	$109.1B
2	ALOGO	Alpha Brands Consumption Leaders ETFRead Desk		0.69%	0.00%	+0.7%	−3.7%	−6.3%	new	new	−14.8%	$32M

End-of-day Nov 4, 2026 · total return, dividends in · 3Y and 5Y per year · A and B = the pair in versus

Both

5Y2 funds

#			Trend
1	BVIG	Vanguard Dividend Appreciation ETFRead Desk		0.04%	1.44%	+2.1%	+16.4%	+18.9%	+20.6%	+11.2%	−7.9%	$109.1B
2	ALOGO	Alpha Brands Consumption Leaders ETFRead Desk		0.69%	0.00%	+0.7%	−3.7%	−6.3%	new	new	−14.8%	$32M

End-of-day Nov 4, 2026 · total return, dividends in · 3Y and 5Y per year · A and B = the pair in versus

Cards for this view

LOGO vs VIG

LOGO

Alpha Brands Consumption Leaders

[…]

VIG

Vanguard Dividend Appreciation

$17,005

MeasureLOGOVIG

Fee0.69%0.04%

Cost on $10k a year$69$4

Yield0.00%1.44%

5 years, per year[…]+11.2%

3 years, per year[…]+20.6%

Worst drop · 1Y−14.8%−7.9%

Volatility · 1Y16.2%10.2%

4–0measures won
VIG first

19.9%

holdings shared

Nov 4, 2026 · $10,000 five years ago, dividends reinvested

SCHD vs VIG

YTD

SchwabSCHD

+35.3%

VIGVanguard

+16.4%

+35.3%Year to date+16.4%

2.9%Yield1.4%

$121BAssets$109B

2–0SCHD wins

End-of-day Nov 4, 2026

DGRO vs VIG

YTD

iSharesDGRO

+20.6%

VIGVanguard

+16.4%

+20.6%Year to date+16.4%

1.8%Yield1.4%

$45.1BAssets$109B

2–0DGRO wins

End-of-day Nov 4, 2026

JEPQ vs JEPI

YTD

J.P. MorganJEPQ

+8.5%

JEPIJ.P. Morgan

+8.8%

+8.5%Year to date+8.8%

12.2%Yield7.8%

$41.8BAssets$46.0B

1–1level

End-of-day Nov 4, 2026

Overlap: LOGO, VIG

Today

19.9%most shared, LOGO and VIG

LOGOVIG

LOGO—19.9%

VIG19.9%—

End-of-day Nov 4, 2026 · share held in common · outlined: the pair in versus

Income After Fees on $10,000

$140most kept, VIG

VIG$144 − $4 = $140

LOGO$0 − $69 = −$69

KeptFee

End-of-day Nov 4, 2026 · yield in dollars minus the fee