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Strategies→Core, income, leveraged, crypto and more Asset Classes→Stocks, bonds, international, commodities Themes→AI, cyber, quantum, nuclear and more

Sectors →Movers →All ETFs →Open the desk

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SPDR I

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Vanguard vs Simplify: ETF Issuers Compared | ETF Tracker

Today

VOO−0.4%IVV−0.4%SPY−0.4%VTI−0.4%QQQ−1.2%VUG−0.9%VEA+0.0%IEFA+0.1%SPYM−0.4%VTV+0.2%VXUS+0.0%BND−0.1%VGT−1.7%IEMG−0.4%AGG−0.1%GLD+0.2%VWO−0.1%SCHD+0.5%IJH−0.1%IWF−1.1%SGOV+0.0%XLK−2.0%QQQM−1.2%VIG+0.0%IJR+0.0%RSP+0.2%VO+0.0%ITOT−0.4%DFAC−0.1%IWD+0.2%VOO−0.4%IVV−0.4%SPY−0.4%VTI−0.4%QQQ−1.2%VUG−0.9%VEA+0.0%IEFA+0.1%SPYM−0.4%VTV+0.2%VXUS+0.0%BND−0.1%VGT−1.7%IEMG−0.4%AGG−0.1%GLD+0.2%VWO−0.1%SCHD+0.5%IJH−0.1%IWF−1.1%SGOV+0.0%XLK−2.0%QQQM−1.2%VIG+0.0%IJR+0.0%RSP+0.2%VO+0.0%ITOT−0.4%DFAC

End-of-day · FMP

The ETF TrackerBY WOLF

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Markets

Strategies→Core, income, leveraged, crypto and more Asset Classes→Stocks, bonds, international, commodities Themes→AI, cyber, quantum, nuclear and more

Sectors →Movers →All ETFs →Open the desk

Issuers

All Issuers→See every issuer, ranked by AUM and money made Compare Two→Pick any two issuers, head to head New Funds→The latest ETFs from every issuer

Vanguard iS

iShares S

SPDR I

Invesco Claim your page

Visualizations Compare Feed

DeskYour desk

Issuers/Versus

VanguardvsSimplify

Vanguard made investors more money ($416B) and had more funds that made money (75%).

Data as of Nov 13, 2026 · a scoreboard, not advice

Head to Head

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Vanguard vsSimplify iShares SPDR Invesco Schwab

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−0.1%

IWD+0.2%

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Today 1W 1M YTD 1Y 3Y 5Y

Vanguard vs Simplify

VanguardVAvsBSSimplify

The four scored measures

$416BMoney madeAll US ETFs $1.39T$301M

75%Win %All US ETFs 72%59%

+9.2%Typical returnMiddle fund · all US ETFs +6.5%+2.0%

$0.04Fee per $100All US ETFs $0.18 · lower wins$0.47

Also measured · not scored

$4.59TAUMAll US ETFs $16.43T$11.4B

$1.9BFees earnedIssuer’s take · all US ETFs $29.4B$53.1M

116FundsAll US ETFs 5,77439

13Launches 2026All US ETFs 1,1353

74 of 99Funds that made moneyOf funds with a full past year record20 of 34

$3.6BMoney made per fundMoney made ÷ funds$7.7M

4WinsOf the four scored measures0

Vanguard vs Simplify · past year · as of Nov 13, 2026 · money made is an estimate · dots mark the 4 scored measures · faded bar = a loss

@TheETFTracker·theetftracker.com

More Ways to Compare

Vanguard vs Simplify

VanguardVAvsBSSimplify

Vanguard4Wins0Simplify

Vanguard vs Simplify · past year · as of Nov 13, 2026 · each pair scaled to its bigger value

@TheETFTracker·theetftracker.com

Total Money Made by ETF Issuers

$1.39Tmade by all US ETFs · an estimate

Top 5 ETF issuers · past year · as of Nov 13, 2026

Vanguard and Simplify Among the Top 5

IssuerFundsMoney madeAUMWin %Typical returnFee per $100Launches 2026Fees earned

VVanguard116$416B$4.59T75%+9.2%$0.0413$1.9B

iSiShares482$348B$4.63T77%+7.6%$0.1621$7.5B

SSPDR187$193B$2.14T77%+6.8%$0.1216$2.5B

IInvesco251$98.2B$988B79%+10.0%$0.2319$2.2B

SSchwab34$81.9B$627B73%+9.3%$0.071$441M

SSimplify39$301M$11.4B59%+2.0%$0.473$53.1M

All US ETFs5,774$1.39T$16.43T72%+6.5%$0.181,135$29.4B

Rank among the 61st → last · ties share a colourFunds and fees earned: not rankedFee per $100: lower ranks higher

Top 5 ETF issuers by money made · past year · as of Nov 13, 2026

@TheETFTracker·theetftracker.com

Fund vs Fund

VanguardVAvsBSSimplify

Fund1YPair1YFundFee / $100

BND−1.4%Total bond market−1.9%AGGH$0.03 · $0.43

VTEB−0.2%Muni bonds−2.6%NMB$0.03 · $0.53

VHT+24.3%Health care+15.9%PINK$0.09 · $0.51

VMBS−0.9%Mortgage bonds−1.0%MTBA$0.03 · $0.28

4Wins0

Vanguard vs Simplify ETFs · past-year returns · as of Nov 13, 2026 · faded bar = a loss · fee Vanguard · Simplify

@TheETFTracker·theetftracker.com

Matched Funds

Today

Pair · todayVanguardSimplify

Total bond marketBND −0.1%AGGH −0.1%

Muni bondsVTEB −0.3%NMB −0.8%

Health careVHT +0.4%PINK +0.1%

Mortgage bondsVMBS −0.0%MTBA −0.3%

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Next matchups · money made, Vanguard $416B

vs iShares$348B vs SPDR$193B vs Invesco$98.2B

Vanguard vs Simplify · today’s moves · as of Nov 13, 2026

@TheETFTracker·theetftracker.com

Vanguard vs Simplify by Category

CategoryVanguardSimplifyLeads

Bonds & cash49 funds · 38% · −$5.1B10 funds · 30% · $52.5MVanguard US stocks31 funds · 97% · $95.1B3 funds · 100% · $2.3MSimplify International12 funds · 100% · $74.1B3 funds · 50% · $32.7MVanguard Income7 funds · 100% · $32.0B8 funds · 50% · $47.5MVanguard Sectors · few funds12 funds · 92% · $34.8B1 funds · 100% · $47.2MSimplify

Win % · money made · past year · categories with fewer than 3 funds on a side are marked

@TheETFTracker·theetftracker.com

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VanguardVvsSSimplify

Head to Head

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VanguardvsSimplify