Today
VOO+1.6%IVV+1.6%SPY+1.7%VTI+1.5%QQQ+1.0%VUG+1.5%VEA+2.1%IEFA+2.5%SPYM+1.7%VTV+1.5%VXUS+2.0%BND+0.4%VGT+0.2%IEMG+0.9%AGG+0.5%GLD+3.7%VWO+1.7%IJH+0.6%SCHD+1.9%IWF+0.4%SGOV+0.0%XLK+0.0%VIG+2.1%IJR+1.3%QQQM+1.0%VO+0.9%RSP+1.9%ITOT+1.5%DFAC+1.5%IWD+2.6%
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Portfolio
Issuers506 fund companies
1D1MYTD1Y3Y5Y
IssuerWin % · Made 1Y ▼
1Vanguard116 funds · $4.59T87%$488B2iShares BlackRock482 funds · $4.63T85%$435B3SPDR State Street187 funds · $2.13T89%$237B4Invesco247 funds · $965B86%$102B5Schwab34 funds · $622B88%$92.2B6Dimensional46 funds · $500B98%$71.8B7First Trust333 funds · $289B89%$33.6B8J.P. Morgan80 funds · $355B91%$29.1B9Avantis American Century33 funds · $156B100%$27.7B10VanEck91 funds · $156B71%$24.4B11Capital Group25 funds · $164B96%$13.4B
24Innovator179 funds · $38.2B96%$3.0B
8 bucketsMoney in each
Buffered105 funds$32.1B84%Unsorted22 funds$2.6B7%International19 funds$2.2B6%Income17 funds$683M2%US stocks12 funds$396M1%Sectors1 fund$184M<1%Bonds & cash2 funds$19.6M<1%Crypto1 fund$12.3M<1%
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Innovator vs iShares in Sectors

1Y
Innovator1 funds
vs
iSharesBlackRock · 45 funds
−$31.0MMoney made$18.4B
$184MAssets$108B
$1.3MFees earned$389M
0%Win %87%
−14.4%Typical return+18.4%
$0.70Fee per $100$0.36
1Funds45
0Launches 20260
4–0iShares wins
Innovator and iShares sectors ETFs · past year results · as of Nov 5, 2026 · each pair scaled to its larger value
@TheETFTracker·theetftracker.com

Innovator Sector ETFs

1Y1 funds
#Trend
1LOUPDeepwater Frontier TechReadDesk0.70%—−7.4%−14.4%−$31.0M$184M
1–1 of 1 · most assets first
Innovator sectors ETFs · current AUM · past year returns · money made is an estimate · as of Nov 5, 2026
@TheETFTracker·theetftracker.com

Cards for This View

Innovator in Sectors

Today
Innovator $184MEveryone else $964B

Innovator holds less than 1% of Sectors AUM

Innovator ETFs · current holdings · as of Nov 5, 2026
@TheETFTracker·theetftracker.com

Innovator’s Sector Funds vs AUM

Today
<1% of the funds<1% of the AUM
Sector ETFsFundsAUM
Innovator1 · <1%$184M · <1%
Everyone else295 · 100%$964B · 100%
Sectors ETFs · current AUM · as of Nov 5, 2026 · 296 funds
@TheETFTracker·theetftracker.com

Innovator vs iShares in Sectors

1Y
Innovator1 funds
vs
iSharesBlackRock · 45 funds
−$31.0MMoney made$18.4B
$184MAssets$108B
$1.3MFees earned$389M
0%Win %87%
−14.4%Typical return+18.4%
$0.70Fee per $100$0.36
1Funds45
0Launches 20260
4–0iShares wins
Innovator and iShares sectors ETFs · past year results · as of Nov 5, 2026 · each pair scaled to its larger value
@TheETFTracker·theetftracker.com