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Innovator Equity Managed Floor ETFSFLR

InnovatorDefined OutcomeHedged Equity#255 of 318 by YTD

$38.79

+0.4% last session

+5.4% YTD

Data as of 11/3/20264:00 PM ET · End-of-day

−5%0%+5%+10%+15%Defined Outcome avg +7.5%S&P 500 +11.5%+5.4%Dec 31, 2025Nov 3, 2026−5%0%+5%+10%+15%Defined Outcome avg +7.5%S&P 500 +11.5%High +8.0%+5.4%Dec 31, 2025Nov 3, 2026
Dividend-adjusted total return · S&P 500 uses VOO · Dec 31, 2025 – Nov 3, 2026SFLRS&P 500 · VOODefined Outcome average
@TheETFTracker·theetftracker.com
Returns1D1M3MYTD1Y3Y5YMAX
Total return+0.4%−2.3%−0.3%+5.4%+5.5%+58.3%—+76.1%
Peer average+0.2%−2.0%−1.7%+5.8%+6.0%+56.0%+52.4%—
S&P 500 · VOO+0.3%−2.6%−1.7%+11.5%+11.9%+90.9%+77.5%—
AUM
$2.2B
Expense ratio
0.89%
Distribution yield
0.2%
NAV
$38.67
Volume
194K
Avg. volume 30D
251K
High today
$38.79
Low today
$38.63
Previous close
$38.63
52-week high
$40.41
52-week low
$34.69
Our risk indicator
3/5

SFLR in One Breath

SFLR Among Hedged Equity ETFs

YTD
#1SIXHMeridian+17.5%$744M
#2RFLRInnovator+12.5%$95.5M
#3KSPYKraneShares+8.9%$133M
#4PHEQEaton Vance+8.8%$149M
#5JUNZTrueShares+8.4%$29.9M
#6JULZTrueShares+8.3%$38.2M
#7MAYZTrueShares+8.3%$32.9M
#8SEPZTrueShares+8.2%$104M
#21SFLRInnovator+5.4%$2.2B
End-of-day Nov 4, 2026 · 29 Hedged equity ETFs by YTD
@TheETFTracker·theetftracker.com

$10,000 in SFLR

5Y
$10,000 in SFLR became
$17,608
In the S&P 500 (VOO)
$21,302
$10K$15K$20K$17,608 SFLR$21,302 VOONov 2022Nov 2026
Total return, dividends in · Nov 9, 2022 – Nov 3, 2026 · S&P 500 uses VOO
@TheETFTracker·theetftracker.com

What SFLR Holds

Today
Technology40.6%
AAPL 7.7 · NVDA 7.4 · MSFT 5.6 · AVGO 2.4 · MU 1.7 · AMD 1.4 · CSCO 1.0
Financial Services10.7%
JPM 1.6 · BRK-B 1.4 · V 1.4 · MA 1.1 · BAC · CME · AXP
Communication Services10.3%
GOOGL 2.5 · GOOG 2.2 · META 1.9 · NFLX · DIS · T
Healthcare9.1%
LLY 2.1 · JNJ 1.4 · ABBV 1.1 · MRK · UNH · AMGN · TMO
Consumer Cyclical8.8%
AMZN 3.8 · TSLA 1.8 · HD · MCD · LOW · ROST · GM
Industrials7.6%
GE · CAT · GEV · LMT · MMM · UPS · WM
Consumer Defensive4.5%
WMT 1.1 · KO 1.0 · COST · PG · KDP · GIS
Innovator SFLR · share of the fund by sector · as of Nov 3, 2026
@TheETFTracker·theetftracker.com

Apple’s Share of SFLR

Today
7.7%

$77 of every $1,000 in SFLR is Apple

Apple held by SFLR
$171M
Most Apple per dollar
GXPT20.8%
FTEC17.9%
IYW17.4%
MNZL16.6%
Innovator SFLR · each square = $10 of $1,000 · as of Nov 3, 2026
@TheETFTracker·theetftracker.com

SFLR’s Share of Hedged Equity ETFs

Today
15.0%

of the $14.8B in 31 Hedged equity ETFs

SFLR
SFLR$2.2B15.0%
HELO$4.8B32.7%
BALT$3.2B21.9%
28 others$4.5B30.5%
Hedged equity ETF AUM · Nov 4, 2026
@TheETFTracker·theetftracker.com

SFLR Fee per $100 vs Peers

Today
$0.89a year
per $100
$89 a year on $10,000
SIXH$0.31
HELO$0.50
FHEQ$0.52
BALT$0.69
HEGD$0.88
SFLR$0.89
Expense ratio · Hedged equity peers · Nov 4, 2026
@TheETFTracker·theetftracker.com

Inside SFLR

191 holdings · as of Nov 3, 2026
SFLR

Innovator Equity Managed Floor ETF

Today
#TickerCompanyWeight ▼
1AAPLApple7.67%
2NVDANvidia7.36%
3MSFTMicrosoft5.59%
4AMZNAmazon3.77%
5GOOGLAlphabet2.55%
6AVGOBroadcom2.44%
7GOOGAlphabet2.19%
8LLYEli Lilly &2.08%
9METAMETA Platforms1.93%
10TSLATesla1.79%
TechnologyFinancial ServicesCommunication ServicesHealthcareConsumer CyclicalIndustrialsConsumer DefensiveEnergyUtilitiesBasic MaterialsReal Estate
Innovator SFLR · current holdings by weight · as of Nov 3, 2026 · each tile is one holding · top 20 = 50.9%
@TheETFTracker·theetftracker.com

How It Compares

SFLR

Innovator Equity Managed Floor ETF’s Peers

YTD
Trend
HELOJ.P. MorganReadDesk0.50%+4.2%+5.7%$4.8B
BALTInnovatorReadDesk0.69%+4.3%+5.9%$3.2B
SFLRInnovatorThis fundReadDesk0.89%+5.4%+5.5%$2.2B
FHEQFidelityReadDesk0.52%+7.7%+7.1%$986M
SIXHMeridianReadDesk0.31%+17.5%+22.6%$744M
HEGDSwanReadDesk0.88%+5.4%+4.9%$730M
Hedged equity peers · YTD and past-year returns · as of Nov 4, 2026 · sorted by AUM
@TheETFTracker·theetftracker.com

HELO vs SFLR

YTD
HELOJ.P. Morgan · Hedged equitySFLRInnovator · Hedged equity
Year to date
SFLR wins+1.2 pts
Past year
HELO wins+0.2 pts
Fee
HELO winslower fee
Yield
HELO wins+0.3 pts
AUM
HELO2.2× more
3–1HELO wins
J.P. Morgan HELO and Innovator SFLR · year-to-date · as of Nov 4, 2026 · AUM not scored
@TheETFTracker·theetftracker.com

SFLR vs VOO

YTD
SFLR · Innovator Equity Managed Floor
+5.4%
VOO · S&P 500
+11.5%
Gap
6.1 pts
0%+5%+10%+15%+5.4% SFLR+11.5% VOOJan 1Nov 40%+10%+5.4% SFLR+11.5% VOOJan 1Nov 4
Innovator SFLR and Vanguard VOO · YTD total return · as of Nov 4, 2026
@TheETFTracker·theetftracker.com

SFLR vs Its Peer Average

YTD
SFLRAvsBPeer average
1D+0.4%+0.2%
1M−2.3%−2.0%
3M−0.3%−1.7%
YTD+5.4%+5.8%
1Y+5.5%+6.0%
3Y+58.3%+56.0%
5Y[…]+52.4%
3–3level
30 Hedged equity peers · each row scaled to its leader
@TheETFTracker·theetftracker.com

The Details

SFLR

Risk

1Y
3/5our risk indicator
CalmerBumpier
Volatility · 1Y9.97%
Deepest drop · 1Y−6.8%
Lowest point · 5Y0.0%
52-week range
$34.69−4.0% from the high$40.41
Innovator SFLR · past-year price moves · as of Nov 4, 2026
@TheETFTracker·theetftracker.com
SFLR

Payouts by Year

5Y
$0.0195per share, Sep 2026
$0.01312022$0.32’23’24’25$0.07312026
Distribution yield0.2%
PaidEvery quarter
Latest ex-date · paidSep 30 · Oct 2, 2026
12 payouts added up$0.50 a share
Innovator SFLR · distributions by ex-date · 2022–2026
@TheETFTracker·theetftracker.com
All Fund FactsDocuments · trading · fees · every payout

Prospectus & Documents

Official documents are being connected from SEC EDGAR: […]. Read the issuer’s prospectus before investing.

Trading & Liquidity

Net asset value$38.67
Premium / discount[…]
Median spread · 30D[…]
Volume today194K
Average volume · 30D251K
Shares outstanding[…]
Options[…]

Fees & Costs

Net expense ratio0.89%
Gross expense ratio[…]
Management fee[…]
Cost on $10,000 a year$89.00
Our risk indicator3/5

Estimated yearly cost excludes trading costs and assumes constant assets.

Distributions

Ex-datePaidPer share
Sep 30, 2026Oct 2, 2026$0.0195
Jun 30, 2026Jul 1, 2026$0.0227
Mar 31, 2026Apr 1, 2026$0.0309
Dec 31, 2025Jan 2, 2026$0.0221
Sep 30, 2025Oct 2, 2025$0.0320
Jun 30, 2025Jul 1, 2025$0.0392
Mar 31, 2025Apr 1, 2025$0.0275
Dec 31, 2024Jan 2, 2025$0.0371
Sep 30, 2024Oct 4, 2024$0.0368
Jun 28, 2024Jul 1, 2024$0.0344
Mar 27, 2024Apr 1, 2024$0.0285
Dec 28, 2023Jan 2, 2024$0.17
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