PurePlay’s Share of the ETF Market
Today0%of all US ETF AUM is in PurePlay funds
$2.4M of $16.40T · 1 of 5,803
$2.4M of $16.40T · 1 of 5,803
PurePlay’s AUMEveryone elseNo PurePlay funds · 8 bucketsTile size = the bucket’s total AUM
PurePlay ETFs · current AUM · as of Nov 5, 2026 · tile size = the bucket’s total AUM