Principal ETFs: versus

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Principal vs iShares

PrincipalvsiShares

The four scored measures

$1.4BMoney madeAll US ETFs $1.66T$435B

92%Win %All US ETFs 78%85%

+9.8%Typical returnMiddle fund · all US ETFs +7.8%+10.2%

$0.31Fee per $100All US ETFs $0.18 · lower wins$0.16

Also measured · not scored

$14.1BAUMAll US ETFs $16.40T$4.63T

$43.5MFees earnedIssuer’s take · all US ETFs $29.5B$7.5B

17FundsAll US ETFs 5,803482

5Launches 2026All US ETFs 1,12021

11 of 12Funds that made moneyOf funds with a full period381 of 450

$83.0MMoney made per fundMoney made ÷ funds$903M

1WinsOf the four scored measures3

Principal vs iShares · past year · as of Nov 5, 2026 · money made is an estimate · dots mark the 4 scored measures

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Principal vs iShares

17 funds · $14.1BPrincipalvsiSharesBlackRock · 482 funds · $4.63T

Money made

$1.4B

$435B

iShares wins308.3×

Assets

$14.1B

$4.63T

iShares328.0× more

Fees earned

$43.5M

$7.5B

iShares171.5× more

Launches 2026

iShares4.2× more

Win %

92%

85%

Principal wins+7.0 pts

Typical fund return

+9.8%

+10.2%

iShares wins+0.4 pts

Fee per $100

$0.31

$0.16

iShares wins2× cheaper

3–1iShares wins

Principal vs iShares · past year · as of Nov 5, 2026 · each pair scaled to its bigger value

Total Money Made by ETF Issuers

$1.66Tmade by all US ETFs · an estimate

Top 5 ETF issuers · money made · as of Nov 5, 2026

Top 5 ETF Issuers

IssuerFundsMoney madeAUMWin %Typical returnFee per $100Launches 2026Fees earned

Vanguard116$488B$4.59T87%+9.7%$0.0413$1.9B

iShares482$435B$4.63T85%+10.2%$0.1621$7.5B

SPDR187$237B$2.13T89%+8.4%$0.1216$2.5B

Invesco247$102B$965B86%+11.0%$0.2315$2.2B

Principal17$1.4B$14.1B92%+9.8%$0.315$43.5M

All US ETFs5,803$1.66T$16.40T78%+7.8%$0.181,120$29.5B

Rank among the five 1st → last · ties share a colourFunds and fees earned: not rankedFee per $100: lower ranks higher

Top 5 ETF issuers by money made · past year · as of Nov 5, 2026

Fund vs Fund

PrincipalvsiShares

Fund1YPair1YFundFee / $100

USMC+9.8%Large Cap+13.2%IWB$0.12 · $0.15

PSC+23.2%Small Cap+22.7%IJR$0.38 · $0.06

PIEQ+14.5%Ex-US Broad+15.2%IXUS$0.48 · $0.07

YLD+3.1%High Yield+2.9%USHY$0.39 · $0.08

PY+18.0%Value+32.0%IWD$0.15 · $0.18

IG−0.1%Corporate−0.9%LQD$0.19 · $0.14

PQDI+1.0%Dividend Stocks+24.5%DGRO$0.60 · $0.08

BYRE+14.1%Real Estate+12.6%REET$0.60 · $0.14

4Wins4

Principal vs iShares ETFs · past-year returns · as of Nov 5, 2026 · faded bar = a loss · fee Principal · iShares

Matched Funds

Today

Pair · TodayPrincipaliShares

Large CapUSMC +1.6%IWB +1.5%

Small CapPSC +1.5%IJR +1.3%

Ex-US BroadPIEQ +1.8%IXUS +2.0%

High YieldYLD +0.8%USHY +0.7%

The desk keeps Principal vs iShares open while you browse: all 8 pairs with 1Y, fees and assets.Open in desk

Next matchups · money made, Principal $1.4B

vs Vanguard$488B vs SPDR$237B vs Invesco$102B

Principal vs iShares · today’s moves · as of Nov 5, 2026

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