Amplify Online Retail ETFIBUY

AmplifySectorsConsumer#228 of 264 by YTD

$71.33

−1.1% last session

−4.2% YTD

Data as of 11/3/20264:00 PM ET · End-of-day

Dividend-adjusted total return · S&P 500 uses VOO · Oct 31, 2025 – Nov 3, 2026IBUYS&P 500 · VOO

Returns	1D	1M	3M	YTD	1Y	3Y	5Y	MAX
Total return	−1.1%	+6.8%	−3.4%	−4.2%	−3.5%	+76.0%	−36.1%	+184.4%
Peer average	−0.8%	+5.0%	−1.5%	+5.0%	+5.9%	+48.7%	+19.1%	—
S&P 500 · VOO	+0.3%	−2.6%	−1.7%	+11.5%	+11.9%	+90.9%	+77.5%	—

Key Statistics

Open all fund facts →

AUM: $130M
Expense ratio: 0.65%
Distribution yield: 0.1%
NAV: $72.18
Volume: 13K
Avg. volume 30D: 9K
High today: $71.83
Low today: $71.26
Previous close: $72.11
52-week high: $77.24
52-week low: $58.08
Our risk indicator: 4/5

IBUY in One Breath

IBUY Among Consumer ETFs

YTD

#1GXPSGlobal X+18.8%$76.5M

#2IYKiShares+18.3%$1.5B

#3PSCCInvesco+17.8%$39.0M

#4FSTAFidelity+16.7%$1.4B

#5XLPSPDR+16.7%$15.4B

#6VDCVanguard+16.5%$7.4B

#7PSLInvesco+12.8%$81.2M

#8KXIiShares+12.6%$1.2B

#23IBUYAmplify−4.2%$130M

End-of-day Nov 4, 2026 · 27 Consumer ETFs by YTD

$10,000 in IBUY

$10,000 in IBUY became

$6,390

In the S&P 500 (VOO)

$17,749

Total return, dividends in · Oct 26, 2021 – Nov 3, 2026 · S&P 500 uses VOO

IBUY’s Top Holdings

Today

W3.9%FIGS3.3%CART3.2%ETSY3.2%SPOT3.2%PYPL2.9%ABNB2.8%EXPE2.7%LQDT2.7%LYFT2.6%MSM2.6%DASH2.6%AFRM2.5%EBAY2.5%RVLV2.5%PTON2.3%UPWK2.2%CPRT2.2%HIMS2.1%CVNA2.1%BKNG2.1%CHWY2.0%62 more

W3.9%FIGS3.3%CART3.2%ETSY3.2%SPOT3.2%PYPL2.9%ABNB2.8%EXPE2.7%LQDT2.7%LYFT2.6%72 more

Consumer CyclicalCommunication ServicesTechnologyHealthcareFinancial ServicesIndustrials

Amplify IBUY · 84 holdings · tile size = share of the fund · as of Nov 3, 2026

What IBUY Holds

Today

Consumer Cyclical67.7%

W 3.9 · FIGS 3.3 · ETSY 3.2 · ABNB 2.8 · EXPE 2.7 · LQDT 2.7 · EBAY 2.5

Communication Services7.1%

SPOT 3.2 · DASH 2.6 · PRX.AS · FVRR

Technology9.4%

CART 3.2 · LYFT 2.6 · UBER 1.9 · SHOP · AAPL

Healthcare6.0%

HIMS 2.1 · DOCM.SW 1.4 · RDC.DE 1.1 · 6618.HK

Financial Services5.6%

PYPL 2.9 · AFRM 2.5 · AGPXX

Industrials6.9%

MSM 2.6 · UPWK 2.2 · CPRT 2.2

Consumer Defensive2.1%

TGT · WMT

Amplify IBUY · share of the fund by sector · as of Nov 3, 2026

Wayfair’s Share of IBUY

Today

3.9%

$39 of every $1,000 in IBUY is Wayfair

Wayfair held by IBUY

$5.0M

Most Wayfair per dollar

IBUY3.9%

XHB3.8%

ONLN3.3%

ISHP1.8%

Amplify IBUY · each square = $10 of $1,000 · as of Nov 3, 2026

IBUY’s Share of Consumer ETFs

Today

0.2%

of the $60.4B in 31 Consumer ETFs

IBUY$130M0.2%

XLY$22.7B37.6%

XLP$15.4B25.5%

28 others$22.2B36.7%

Consumer ETF AUM · Nov 4, 2026

IBUY Fee per $100 vs Peers

Today

$0.65a year
per $100

$65 a year on $10,000

XLY$0.08

XLP$0.08

FDIS$0.08

VDC$0.09

VCR$0.09

IBUY$0.65

Expense ratio · Consumer peers · Nov 4, 2026

Inside IBUY

84 holdings · as of Nov 3, 2026

IBUY

Amplify Online Retail ETF

Today

Consumer Cyclical67.7%W3.9%FIGS3.3%ETSY3.2%ABNBEXPELQDT42 more holdings49.1% of the fundCommunication Services7.1%SPOTDASHTechnology9.4%CARTLYFTUBERSHOPHealthcare6.0%HIMSDOCM.Financial Services5.6%PYPLAFRMIndustrials6.9%MSMUPWKCPRTTGTWMTBEKEOther6.4%NXHSMG.SAG1.D8 more

#	Ticker	Company	Weight ▼
1	W	Wayfair	3.88%
2	FIGS	FIGS	3.32%
3	CART	Maplebear	3.24%
4	ETSY	ETSY	3.22%
5	SPOT	Spotify Technology	3.16%
6	PYPL	PayPal	2.87%
7	ABNB	Airbnb	2.77%
8	EXPE	Expedia Group	2.74%
9	LQDT	Liquidity Services	2.71%
10	LYFT	LYFT	2.64%

Consumer CyclicalCommunication ServicesTechnologyHealthcareFinancial ServicesIndustrialsConsumer DefensiveReal EstateOther

Amplify IBUY · current holdings by weight · as of Nov 3, 2026 · each tile is one holding · top 20 = 54.1%

How It Compares

IBUY

Amplify Online Retail ETF’s Peers

YTD


XLY	SPDRRead Desk	0.08%	−1.1%	−1.4%	$22.7B
XLP	SPDRRead Desk	0.08%	+16.7%	+19.8%	$15.4B
VDC	VanguardRead Desk	0.09%	+16.5%	+18.9%	$7.4B
VCR	VanguardRead Desk	0.09%	0.0%	−0.2%	$5.6B
FDIS	FidelityRead Desk	0.08%	+0.2%	−0.1%	$1.6B
IBUY	AmplifyThis fundRead Desk	0.65%	−4.2%	−3.5%	$130M

Consumer peers · YTD and past-year returns · as of Nov 4, 2026 · sorted by AUM

Head to Head

Put IBUY head to head with XLY →

XLY vs IBUY

YTD

XLYSPDR · ConsumerIBUYAmplify · Consumer

Year to date

−1.1%

−4.2%

XLY wins+3.0 pts

Past year

−1.4%

−3.5%

XLY wins+2.1 pts

Fee

0.08%

0.65%

XLY winslower fee

Yield

0.8%

0.1%

XLY wins+0.7 pts

AUM

$22.7B

$130M

XLY175.0× more

4–0XLY wins

SPDR XLY and Amplify IBUY · year-to-date · as of Nov 4, 2026 · AUM not scored

IBUY vs VOO

YTD

IBUY · Amplify Online Retail

−4.2%

VOO · S&P 500

+11.5%

Gap

15.7 pts

Amplify IBUY and Vanguard VOO · YTD total return · as of Nov 4, 2026

IBUY vs Its Peer Average

YTD

IBUYAvsBPeer average

1D−1.1%−0.8%

1M+6.8%+5.0%

3M−3.4%−1.5%

YTD−4.2%+5.0%

1Y−3.5%+5.9%

3Y+76.0%+48.7%

5Y−36.1%+19.1%

2–5Peer average wins

30 Consumer peers · each row scaled to its leader

The Details

IBUY

Risk

4/5our risk indicator

CalmerBumpier

Volatility · 1Y22.88%

Deepest drop · 1Y−21.7%

Lowest point · 5Y−65.1%

52-week range

$71.33

$58.08−7.7% from the high$77.24

Amplify IBUY · past-year price moves · as of Nov 4, 2026

IBUY

Fund Facts

Today

2016launched Apr 20

Tracks[…]

Exchange · CUSIPAMEX · 032108102

StructureETF

Leverage1x

Cost on $10,000$65 a year

Go deeper

Prospectus & documents Trading & liquidity Fees & costs Distributions

Amplify IBUY · fund facts · as of Nov 4, 2026

IBUY

Payouts by Year

$0.0788per share, Dec 2025

Distribution yield0.1%

PaidOnce a year, in December

Latest ex-date · paidDec 30 · Dec 31, 2025

3 payouts added up$0.84 a share

Amplify IBUY · distributions by ex-date · 2019–2025

All Fund FactsDocuments · trading · fees · every payout

Prospectus & Documents

SEC reported portfolio · 2026-06-30 ↗SEC reported portfolio · 2026-03-31 ↗SEC reported portfolio · 2025-12-31 ↗summary prospectus · SEC 497K ↗SEC reported portfolio · 2025-09-30 ↗SEC reported portfolio · 2025-06-30 ↗SEC reported portfolio · 2025-03-31 ↗SEC reported portfolio · 2024-12-31 ↗summary prospectus · SEC 497K ↗SEC reported portfolio · 2024-09-30 ↗SEC reported portfolio · 2024-06-30 ↗SEC reported portfolio · 2024-03-31 ↗SEC reported portfolio · 2024-01-31 ↗summary prospectus · SEC 497K ↗SEC reported portfolio · 2023-10-31 ↗SEC reported portfolio · 2023-07-31 ↗SEC reported portfolio · 2023-04-30 ↗prospectus · SEC 497 ↗

Trading & Liquidity

Net asset value$72.18

Premium / discount[…]

Median spread · 30D[…]

Volume today13K

Average volume · 30D9K

Shares outstanding[…]

Options[…]

Fees & Costs

Net expense ratio0.65%

Gross expense ratio[…]

Management fee[…]

Cost on $10,000 a year$65.00

Our risk indicator4/5

Estimated yearly cost excludes trading costs and assumes constant assets.

Distributions

Ex-date	Paid	Per share
Dec 30, 2025	Dec 31, 2025	$0.0788
Dec 29, 2020	Dec 31, 2020	$0.62
Dec 30, 2019	Jan 2, 2020	$0.15

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