Amplify Online Retail ETFIBUY

AmplifySectorsConsumer#220 of 264 by YTD

$72.12

−3.9% last session

−3.1% YTD

Data as of 11/5/20264:00 PM ET · End-of-day

Dividend-adjusted total return · S&P 500 uses VOO · Oct 28, 2021 – Nov 5, 2026IBUYS&P 500 · VOO

Returns	1D	1M	3M	YTD	1Y	3Y	5Y	MAX
Total return	−3.9%	+7.8%	−3.3%	−3.1%	+0.7%	+74.0%	−35.0%	+187.6%
Peer average	−2.3%	+5.8%	−0.7%	+6.4%	+8.0%	+48.5%	+21.1%	—
S&P 500 · VOO	−4.4%	−5.7%	−4.9%	+8.4%	+9.8%	+82.2%	+71.6%	—

Key Statistics

Open all fund facts →

AUM: $131M
Expense ratio: 0.65%
Distribution yield: 0.1%
NAV: $75.00
Volume: 214K
Avg. volume 30D: 16K
High today: $75.30
Low today: $72.01
Previous close: $75.03
52-week high: $77.24
52-week low: $58.08
Our risk indicator: 4/5

IBUY in One Breath

IBUY Among Consumer ETFs

YTD

#1GXPSGlobal X+21.4%$77.5M

#2PSCCInvesco+21.3%$38.2M

#3IYKiShares+20.2%$1.5B

#4XLPSPDR+19.7%$14.9B

#5FSTAFidelity+19.7%$1.4B

#6VDCVanguard+19.5%$7.4B

#7KXIiShares+15.9%$1.2B

#8PSLInvesco+14.2%$80.1M

#24IBUYAmplify−3.1%$131M

End-of-day Nov 5, 2026 · 27 Consumer ETFs by YTD

$10,000 in IBUY

$10,000 in IBUY became

$6,499

In the S&P 500 (VOO)

$17,156

Total return, dividends in · Oct 28, 2021 – Nov 5, 2026 · S&P 500 uses VOO

IBUY’s Top Holdings

Today

W4.1%FIGS3.3%ETSY3.2%SPOT3.2%CART3.2%LYFT2.9%PYPL2.8%EXPE2.8%ABNB2.7%LQDT2.7%DASH2.6%EBAY2.5%AFRM2.5%MSM2.4%PTON2.3%UPWK2.2%BKNG2.2%CVNA2.2%HIMS2.2%RVLV2.2%CPRTAMZN61 more

W4.1%FIGS3.3%ETSY3.2%SPOT3.2%CART3.2%LYFT2.9%PYPL2.8%EXPE2.8%ABNB2.7%LQDT2.7%71 more

Consumer CyclicalCommunication ServicesTechnologyHealthcareFinancial ServicesIndustrials

Amplify IBUY · 83 holdings · tile size = share of the fund · as of Nov 5, 2026

What IBUY Holds

Today

Consumer Cyclical67.7%

W 4.1 · FIGS 3.3 · ETSY 3.2 · EXPE 2.8 · ABNB 2.7 · LQDT 2.7 · EBAY 2.5

Communication Services7.1%

SPOT 3.2 · DASH 2.6 · PRX.AS · FVRR

Technology9.6%

CART 3.2 · LYFT 2.9 · UBER 1.9 · SHOP · AAPL

Healthcare6.0%

HIMS 2.2 · DOCM.SW 1.4 · RDC.DE · 6618.HK

Financial Services5.5%

PYPL 2.8 · AFRM 2.5 · AGPXX

Industrials6.8%

MSM 2.4 · UPWK 2.2 · CPRT 2.1

Consumer Defensive2.1%

TGT · WMT

Amplify IBUY · share of the fund by sector · as of Nov 5, 2026

Wayfair’s Share of IBUY

Today

4.1%

$41 of every $1,000 in IBUY is Wayfair

Wayfair held by IBUY

$5.3M

Most Wayfair per dollar

IBUY4.1%

XHB3.7%

ONLN3.4%

ISHP1.8%

Amplify IBUY · each square = $10 of $1,000 · as of Nov 5, 2026

IBUY’s Share of Consumer ETFs

Today

0.2%

of the $60.0B in 31 Consumer ETFs

IBUY$131M0.2%

XLY$22.7B37.8%

XLP$14.9B24.9%

28 others$22.3B37.1%

Consumer ETF AUM · Nov 5, 2026

IBUY Fee per $100 vs Peers

Today

$0.65a year
per $100

$65 a year on $10,000

XLY$0.08

XLP$0.08

FDIS$0.08

VDC$0.09

VCR$0.09

IBUY$0.65

Expense ratio · Consumer peers · Nov 5, 2026

Inside IBUY

83 holdings · as of Nov 5, 2026

IBUY

Amplify Online Retail ETF

Today

Consumer Cyclical67.7%W4.1%FIGS3.3%ETSY3.2%EXPEABNBLQDT42 more holdings48.9% of the fundCommunication Services7.1%SPOTDASHTechnology9.6%CARTLYFTUBERSHOPHealthcare6.0%HIMSDOCM.Financial Services5.5%PYPLAFRMIndustrials6.8%MSMUPWKCPRTTGTWMTBEKEOther6.3%NXHSMG.SAG1.D

#	Ticker	Company	Weight ▼
1	W	Wayfair	4.07%
2	FIGS	FIGS	3.29%
3	ETSY	ETSY	3.22%
4	SPOT	Spotify Technology	3.21%
5	CART	Maplebear	3.21%
6	LYFT	LYFT	2.86%
7	PYPL	PayPal	2.83%
8	EXPE	Expedia Group	2.79%
9	ABNB	Airbnb	2.74%
10	LQDT	Liquidity Services	2.73%

Consumer CyclicalCommunication ServicesTechnologyHealthcareFinancial ServicesIndustrialsConsumer DefensiveReal EstateOther

Amplify IBUY · current holdings by weight · as of Nov 5, 2026 · each tile is one holding · top 20 = 54.2%

How It Compares

IBUY

Amplify Online Retail ETF’s Peers

YTD


XLY	SPDRRead Desk	0.08%	−0.9%	−0.4%	$22.7B
XLP	SPDRRead Desk	0.08%	+19.7%	+23.4%	$14.9B
VDC	VanguardRead Desk	0.09%	+19.5%	+21.9%	$7.4B
VCR	VanguardRead Desk	0.09%	+0.1%	+0.6%	$5.6B
FDIS	FidelityRead Desk	0.08%	+0.3%	+0.9%	$1.6B
IBUY	AmplifyThis fundRead Desk	0.65%	−3.1%	+0.7%	$131M

Consumer peers · YTD and past-year returns · as of Nov 6, 2026 · sorted by AUM

Head to Head

Put IBUY head to head with XLY →

XLY vs IBUY

YTD

XLYSPDR · ConsumerIBUYAmplify · Consumer

Year to date

−0.9%

−3.1%

XLY wins+2.2 pts

Past year

−0.4%

+0.7%

IBUY wins+1.1 pts

Fee

0.08%

0.65%

XLY winslower fee

Yield

0.8%

0.1%

XLY wins+0.7 pts

AUM

$22.7B

$131M

XLY172.8× more

3–1XLY wins

SPDR XLY and Amplify IBUY · year-to-date · as of Nov 6, 2026 · AUM not scored

IBUY vs VOO

YTD

IBUY · Amplify Online Retail

−3.1%

VOO · S&P 500

+8.4%

Gap

11.5 pts

Amplify IBUY and Vanguard VOO · YTD total return · as of Nov 6, 2026

IBUY vs Its Peer Average

YTD

IBUYAvsBPeer average

1D−3.9%−2.3%

1M+7.8%+5.8%

3M−3.3%−0.7%

YTD−3.1%+6.4%

1Y+0.7%+8.0%

3Y+74.0%+48.5%

5Y−35.0%+21.1%

2–5Peer average wins

30 Consumer peers · each row scaled to its leader

The Details

IBUY

Risk

4/5our risk indicator

CalmerBumpier

Volatility · 1Y23.64%

Deepest drop · 1Y−21.7%

Lowest point · 5Y−65.4%

52-week range

$72.12

$58.08−6.6% from the high$77.24

Amplify IBUY · past-year price moves · as of Nov 6, 2026

IBUY

Fund Facts

Today

2016launched Apr 20

Tracks[…]

Exchange · CUSIPAMEX · 032108102

StructureETF

Leverage1x

Cost on $10,000$65 a year

Go deeper

Prospectus & documents Trading & liquidity Fees & costs Distributions

Amplify IBUY · fund facts · as of Nov 6, 2026

IBUY

Payouts by Year

$0.0788per share, Dec 2025

Distribution yield0.1%

PaidOnce a year, in December

Latest ex-date · paidDec 30 · Dec 31, 2025

3 payouts added up$0.84 a share

Amplify IBUY · distributions by ex-date · 2019–2025

All Fund FactsDocuments · trading · fees · every payout

Prospectus & Documents

SEC reported portfolio · 2026-06-30 ↗SEC reported portfolio · 2026-03-31 ↗SEC reported portfolio · 2025-12-31 ↗summary prospectus · SEC 497K ↗SEC reported portfolio · 2025-09-30 ↗SEC reported portfolio · 2025-06-30 ↗SEC reported portfolio · 2025-03-31 ↗SEC reported portfolio · 2024-12-31 ↗summary prospectus · SEC 497K ↗SEC reported portfolio · 2024-09-30 ↗SEC reported portfolio · 2024-06-30 ↗SEC reported portfolio · 2024-03-31 ↗SEC reported portfolio · 2024-01-31 ↗summary prospectus · SEC 497K ↗SEC reported portfolio · 2023-10-31 ↗SEC reported portfolio · 2023-07-31 ↗SEC reported portfolio · 2023-04-30 ↗prospectus · SEC 497 ↗

Trading & Liquidity

Net asset value$75.00

Premium / discount[…]

Median spread · 30D[…]

Volume today214K

Average volume · 30D16K

Shares outstanding[…]

Options[…]

Fees & Costs

Net expense ratio0.65%

Gross expense ratio[…]

Management fee[…]

Cost on $10,000 a year$65.00

Our risk indicator4/5

Estimated yearly cost excludes trading costs and assumes constant assets.

Distributions

Ex-date	Paid	Per share
Dec 30, 2025	Dec 31, 2025	$0.0788
Dec 29, 2020	Dec 31, 2020	$0.62
Dec 30, 2019	Jan 2, 2020	$0.15

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